<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1856953457853813&amp;ev=PageView&amp;noscript=1">

Online Brand Protection- New Cyber24 Podcast


Hand touching online network security  button and cloud, connection and contact concept

Say, hypothetically, that an internet user is lured into a scam by someone illicitly using a company’s brand or logo. Who bears the responsibility? Obviously, the person perpetuating the scam, but Allure CEO Josh Shaul suggests that the company whose brand was used also bears some responsibility. It is their logo, after all, and perhaps they should be enforcing its proper use. At the very least, scams using a certain brand to attract victims will damage the image of that brand.

Of course, like many good internet ideas, monitoring the entire web to catch people using a certain logo is easier said than done. Fortunately, there are modern tools, programs, and AI that can help with this. Listen to Cyber24 as Shaul explores some of the strategies businesses and agencies can use to protect themselves and their customers.

Most online brand protection strategies involve two parts: detection and response. Shaul explains specific techniques companies can use to accomplish detection and response, including what new technology is available, how to combat scammers using hard-to-trace domain names, and how to set up an online presence that is conducive to both detection and response.

 

 

Episode 169: Safety For Payment Platforms

 

Listen to the Podcast

 


 

verkada

 

The demand has never been greater for business owners and IT professionals to invest in intelligent security camera systems. At the intersection of physical security and cybersecurity, however, an increasing number of organizations struggle to take a proactive approach to surveillance. Verkada’s all-in-one physical security platform makes this decision easy with features like: plug-and-play installation, centralized management, secure remote access to cameras, and smart features and alerts.

Smarter security starts with Verkada. Learn more at vlcm.com/verkada.

 

salto

 

If you are looking for protection from uncontrolled access, SALTO can deliver the perfect solution, tailored to your exact requirements to provide you with all the security, convenience and control you need. With SALTO, you install access control in a wire-free environment, so there is no need to hardwire the building. Because SALTO runs on a virtual network, you can enroll or replace a lost key within seconds, making reprogramming and re-keying a problem of the past.

See how SALTO can make your access control and building security simpler and safer at vlcm.com/salto.

 


 

About Cyber24

CYBER24 is a podcast and website designed to bridge the knowledge gap between cybersecurity experts, business leaders and policy makers. We talk with experts who share their knowledge in an easily understandable format designed to arm public and private sector leaders with the information they need to protect their organization. 

 

About VLCM Cybersecurity

VLCM’s Cybersecurity Team offers leading industry expertise to design, implement, and support the right cybersecurity solutions. VLCM’S Cybersecurity architects Get IT Right by implementing layered security strategies, and partner with a wide range of industry-leading IT security vendors to develop the best cybersecurity defense for your unique organization. Team up with our experts to be more cyber secure, in control, and home in time for dinner.

 

Tweets by @vlcmtech